The plans of the social network giant have raised considerable concerns among the various government authorities and in Ireland the Irish Data Protection Commission has requested an urgent meeting to be able to assess the situation.
After the integration, that is anticipated to be completed by either the end of this year or the start of 2020, it was claimed a user could seamlessly message a user of Facebook Messenger via WhatsApp for instance.
If the apps are combined into one infrastructure, the utility of Facebook would increase and keep users more engaged, and less likely to use competing services offered by companies such as Google, Apple, and Tencent.
One of the analysts from eMarketer said that the data will be shared between the apps, of course, and that it would be easier for Facebook to track all the activities of its users in order to target ads in a more efficient way.
Also, WhatsApp users may find their metadata co-mingled with their broader Facebook accounts, the expert told the newspaper. So, this is good news for privacy but only if it is done properly. After clashes over data and other issues prompted both the leaders of WhatsApp and Instagram to depart from their respective helms past year, Zuck is the unobstructed master of his domain.
Zuckerberg's decision to merge his empire's messaging services certainly fulfils his often-stated dream of connecting the world, but many employees of Instagram and WhatsApp are unhappy with the move - not least because Zuckerberg promised them independence.More news: Interim budget 2019-20
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Maybe. At the moment, all you need for a WhatsApp account is a phone number, though you need to verify your identity for Instagram and Facebook.
Each service would still exist is a standalone app, so users will not be forced to download another new app. Right now, Facebook controls three of those eight social apps, in addition to WhatsApp.
WhatsApp is a hugely popular chatting app that is used by people on Android and iOS smartphones across the globe.
It is becoming more hard for these companies to monetize their apps for advertising business, especially as more people are becoming increasingly aware of the need to protect their privacy.
Facebook is aiming to helm a massive initiative of integrating the messaging functions of Messenger, Instagram and WhatsApp.
This isn't the first time Facebook has come under the glare of European Union agencies.