The Information reports that Amazon is putting together a game streaming service that will beam titles from the cloud right to your devices, so you can play without installing them, or even owning a powerful machine to run them. Whether the service will actually come to fruition is anyone's guess, but assuming The Information's coverage is accurate, it's hardly an unprecedented move for the online retail giant. Sony's been playing in this space for years with its own PlayStation Now service after they bought Gaikai in 2012.
Amazon is one of the top-three cloud players in the market, it comes as no surprise that a game streaming service is on Jeff Bezos' list. We tried Google's Project Stream service and found its ease-of-use and convenience to be the future of gaming. The project is also said to be far from finished and isn't expected to launch until 2020 at the earliest. Reporters, however, have spotted job listings relevant to this effort, such as this one for a Lead Cross-Platform Game Engineer.
This service looks to eliminate the need for expensive hardware to run graphically taxing games.
However, it's potential competitors have already made great strides in cloud gaming.More news: Prosecutors indict Ghosn on two new charges
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That's not all. The company's Amazon Web Services cloud platform has a dedicated unit for working with game publishers. Sources say, however, that it will allow gamers to stream video games over the internet. We've seen OnLive close already, so there's no guarantee that, however big the companies involved, video game streaming will properly take off.
It's unknown how much Amazon will charge for its new cloud gaming service. That announcement followed the acquisition last January of PlayFab, a start-up that provides game developers with cloud-based tools.
On top of that, Amazon would likely leverage its 100 million-strong Prime service to woo new consumers in, offering free access bundled with everything else that Prime offers.