In one of the most unexpected moves in quite some time, Bungie announced that it will be exclusively publishing the Destiny franchise after splitting with Activision. In other words, when it comes to Destiny, Activision is out of the picture.
Bungie has been a major force in the video game industry ever since they launched the iconic Halo franchise in 2001. "Activision and Bungie are committed to a seamless transition for the Destiny franchise and will continue to work closely together during the transition on behalf of the community of Destiny players around the world", the companies stated. That's exactly what happened back in 2010 when Bungie and Activision went into partnership.
In a note to investors, analysts from Cowen & Company predicted that Bungie would release Destiny 3 next year, despite the sequel never having been announced and no prior reports that it was in development. There's no word on any impact on Destiny 2, and Bungie says its plans are "unchanged."
Destiny 2 is one of the biggest games on the planet. It makes sense for them to do it themselves for new Destiny content, but what about games outside of that universe and any new IP it tries to establish? Bungie announced the news on Thursday via a blog post titled "Our destiny", in which the studio declared that plans were already in motion "for Activision to transfer publishing rights for Destiny".More news: Megyn Kelly Finalizes Multi-Million Dollar Contract Settlement With NBC
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Bungie seems over ecstatic that the Destiny franchise may have more room to grow without Activision's restrictive schedule.
"With Forsaken, we've learned, and listened, and leaned in to what we believe our players want from a great Destiny experience". What followed (four years later) was Destiny and more recently Destiny 2 being developed by Bungie and published by Activision. Rest assured there is more of that on the way... While Bungie were the main developers on Destiny and created the IP, they've been receiving help on the project since the beginning from both High Moon Studios and Vicarious Visions, two stellar Activision-owned teams. Our success is owed in no small part to the incredible community of players who have graced our worlds with light and life.
Cowen & Company further noted that Bungie probably paid a fee in order to acquire the publishing rights to the series from Activision, although said it wouldn't have been 'enormously significant'. We hope you'll join us there.